Protecting Your Brand: A Beginner’s Guide to Trade Marks
Why attend this webinar?
In this recorded webinar, we explored how tech founders and creatives can build a brand that stands out while protecting their identity. Your brand is how customers and clients recognize you in a crowded marketplace—but what if someone else used your name, logo, or tagline? Worse, what if they trade marked them before you did?
Trade marks are a powerful tool to secure your creative and business assets, ensuring that your hard work isn’t exploited by competitors. Whether you’ve launched the next big app or created unique artistic works, understanding how trade marks work can safeguard your business’s future.
Watch “Protecting Your Brand: A Beginner’s Guide to Trade Marks” to learn how to protect your unique branding, navigate trade marks in the UK and globally, and avoid common pitfalls that could cost you time and money.
Who is it for: This webinar is designed for tech founders, creatives and artists in the UK who want to protect their brand identity, secure their creative assets, and navigate the trade marking process to safeguard their business and creative ventures.
Date: Tuesday 11th of March 2025 between 11:00 - 12:00 (GMT)
Agenda
What is a trade mark and what can be trade marked?
What are the benefits of registering a trade mark?
How do you register a trade mark?
What are your post-registration responsibilities?
What are the common pitfalls and how do you avoid them?
How can you protect yourself from trade mark infringement?
Q&A
Speaker
Margherita Barbagallo | Head of Litigation, IP & Art Law
Jenny Jones | Managing Director
